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Friday, July 25
Contact: Katie Sparrow, Communications Specialist
Neighborhood & Business Services

Backpacks will be given on first-come, first-served basis while supplies last
Charlotte, NC — The Students Working to Achieve Greatness (SWAG) back-to-school event will be held Saturday, August 2 from 11 a.m. - 3 p.m. at BB&T Ballpark located at 324 South Mint Street in Charlotte. Students in kindergarten through 12th grade are invited to attend with a parent or guardian.
The festival will provide information to students and families about local schools, after school programs, and family assistance programs to help prepare students for academic success. Youth dental screenings, entertainment, and educational sessions will also be provided to students and their parents or guardians.
Backpacks with school supplies will be given to students who complete the Passport to Academic Success tour, which is a comprehensive tour of family assistance programs that educate families about health and wellness, and academic programs. One backpack per student will be distributed on a first-come, first-served basis while supplies last. Children must be accompanied by a parent or guardian to receive a backpack.
The City of Charlotte’s Neighborhood & Business Services Department is sponsoring the event in partnership with BB&T Ballpark, Carolinas HealthCare System, CBS Radio, Charmeck 311, Charlotte-Mecklenburg Housing Partnership, Charlotte-Mecklenburg Schools, Compare Foods, Mecklenburg County Community Support Services Division, Mission Foods, Norsan Media, Project L.I.F.T., Publix, State Farm Insurance and Vista Village Apartments. 
The following workshops and educational sessions that will be offered are:
  • Welcome to CMS, All Set for Kindergarten, Transitioning to Middle School, and Preparing for High School sessions given by Charlotte-Mecklenburg Schools
  • Information about immunizations from the Health Department
  • Workshop session that teaches today's girls to be tomorrow's leaders by Girl Talk Foundation
  • Dental screenings by Smile Starters
  • Workshop to encourage teens to build a positive reputation in order to be a successful student and classmate. Hosted by I AM not the MEdia, Inc. 
  • Mecklenburg County Community Support Services Division will educate families about their services and how they can help your family secure a successful school year
  • Educational session informing families about affordable housing services and opportunities by Housing Partnership
  • Workshop that provides students with a strong educational foundation using a unique approach to teaching and learning hosted by Project L.I.F.T.
In addition to the workshops, over 40 vendors will be providing information regarding programs and services. Due to increased traffic and limited parking resulting from other large-scale events, we encourage you to ride the bus or take the light rail.
For more information about the SWAG Back-to-School festival, please visit nbs.charlottenc.gov.

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